Virtual Forum

Talking DTC
Physician’s Weekly

Christy Tetterton

Christy is currently the Chief Strategy and Marketing Officer of Physician’s Weekly, a healthcare media company and trusted point-of-care education provider for HCPs and patients and an active member of the Point of Care Marketing Association (POCMA).

Christy has a 20+ years of healthcare media and digital content product development experience, ranging from revenue roles at Elsevier and Hearst to helping drive the launch and sale of a parenting website to managing the healthcare portfolio at UBM/Informa. Christy volunteers as the Global Programming Chair of the Healthcare Businesswomen’s Association (HBA) Career Transformation Affinity Group and serves on the POCMA Marketing Committee.

Prior to Flowcode, Meghan was a Digital Sales Manager for several broadcast and print media companies including Nexstar’s WGN Chicago, where she was responsible for driving digital revenue, transparency, and ROI in markets of all sizes. Meghan lives in Chicago, and when she’s not Flowcode-ing, she’s drinking cold brew, thrifting furniture, and probably getting ready to catch a flight.



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