60+ talks
80+ speakers / 7+ Individual Tracks

October 12-14, 2021 | Westin Copley Place
Aspect image
Aspect image
Aspect image
Aspect image
Aspect image
Aspect image
Xpectives.Health Summit


Xpectives.Health is a full year of healthcare advertising events, happening virtually from January-summer and culminating at The Xpectives.Health Summit, home of the DTC National, October 12-14 in Boston. The core of Xpectives.Health is the 20+ year DTC National and 5+ year Hospital Marketing National events, with tracks for new audiences under one roof. Events at the Xpectives.Health Summit include:

Tentative Events

October 12th
  • Welcome Party
  • Innovator Awards

October 13th
  • 2021 DTC National Conference Day 1: Point of Care Forum (1 Master Class Credit) / DTC Campaign Launches (1 Master Class Credit)
  • DTC 101 (2 DTC U credits)
  • DTC Forum on Health Marketing Innovation & Technology (2 Master Class Credits)
  • Hospital Marketing National Conference
  • DTC Top 25 Marketers of the Year & Hall of Fame Awards Ceremony
  • Hospital Marketing Awards Ceremony

October 14th
  • 2021 DTC National Conference Day 2 (2 Master Class credits)
  • Multicultural Health National Conference (2 Master Class Credits)
  • DTC Forum on Digital & Social Media ( 2 Master Class Credits)
  • Women’s Health Conference
  • DTC Advertising Awards Ceremony
  • OTC Awards Ceremony

Room Block


Click here to reserve a room under the conference room block for $339/night + taxes & fees.

Westin Copley Place
10 Huntington Avenue
Boston, Massachusetts 02116