About

Xpectives.Health is a full year of healthcare advertising events, happening virtually from January-summer and culminating at The Xpectives.Health Summit, home of the DTC National, October 12-14 in Boston. The core of Xpectives.Health is the 20+ year DTC National and 5+ year Hospital Marketing National events, with tracks for new audiences under one roof. Events at the Xpectives.Health Summit include:

• DTC National
• Hospital Marketing National Conference
• Women’s Health Conference
• Forum on Health Marketing Innovation & Technology
• Forum on Digital & Social Media
• Multicultural Health National
• And More!

• Welcome Party
• DTC 101 (Separate pass purchase required)

• 2022 DTC National Conference Day 1: (2 Master Class Credits)
• Multicultural Health National (2 Master Class Credits)
• Forum on Telehealth Marketing (2 Master Class Credits)
• Hospital Marketing National Conference
• DTC Top 25 Marketers of the Year & Hall of Fame Awards Ceremony
• Hospital Marketing Awards Ceremony

• 2022 DTC National Conference Day 2 (2 Master Class credits)
• OTC National (2 Master Class Credits)
• Women’s Health Conference
• Forum on Marketing Innovation, Technology, and Clinical Trials (2 Master Class Credits)
• DTC Advertising Awards Ceremony