Virtual Webinars

2023 Talking DTC & Talking Health
Schedules

January – November, 2023 | 1:30pm Eastern
Talking DTC with Bob Ehrlich

2023 Calendar

Xpectives Health returns with a virtual series of events in 2023 to bring in best in class speakers, studies, and content to keep healthcare companies and their partners abreast of the latest development, research, and best practices in healthcare for consumers. Resuming in mid-January, each month we will host Talking DTC with Bob Ehrlich and Talking Health with Scott Ehrlich. Each series will be a roughly 30-60 minute webinar. Talking DTC with Bob Ehrlich, hosted by our chairman & founder, will discuss top DTC marketing topics. Talking Health with Scott Ehrlich, led by our CEO, will cover other health industry and emerging health-related subjects.

  • Wed, Jan 25, 2023 / Talking DTC: Creating Compelling DTC Ads
  • Wed, Feb 15, 2023 / Talking DTC: The Future of DTC Television Advertising
  • Wed, March 8, 2023 / Talking DTC: The Future of DTC Television Advertising
  • Wed, July 26, 2023 / Talking Health: Trends and Challenges in Women’s Health and Pregnancy Care
  • Wed, Aug 2, 2023 / Available for Sponsorship
  • Wed, Aug 9, 2023 / Available for Sponsorship
  • Wed, Aug 16, 2023 / Available for Sponsorship
  • Wed, Aug 23, 2023 / Available for Sponsorship
  • Wed, Aug 30, 2023 / Available for Sponsorship
  • Wed, Sep 6, 2023 / Available for Sponsorship
  • Wed, Sep 13, 2023 / Available for Sponsorship
  • Wed, Sep. 20, 2023 / Talking DTC
  • Wed, Sep 27, 2023 / Talking Health
  • Wed, Oct 4, 2023 / Available for Sponsorship
  • Wed, Oct 11, 2023 / Available for Sponsorship
  • Wed, Oct 18, 2023 / Talking DTC
  • Wed, Oct 25, 2023 / Talking Health
  • Wed, Nov 1, 2023 / Available for Sponsorship
  • Wed, Nov 8, 2023 / Talking DTC
  • Wed, Nov 15, 2023 / Talking Health
  • Wed, Nov 22, 2023 / Available for Sponsorship
  • Wed, Nov 29, 2023 / Available for Sponsorship
  • Wed, Dec 6, 2023 / Available for Sponsorship
  • Wed, Dec 13, 2023 / Available for Sponsorship
  • Wed, Dec 20, 2023 / Available for Sponsorship
  • Wed, Dec 27, 2023 / Available for Sponsorship
Wed, Jan 25, 2023 / Talking DTC: Creating Compelling DTC Ads

Marketing success depends on creative excellence. In fact great creative is the best way to save media expenditures as effectiveness increases. Unfortunately much DTC advertising still fails to stand out. Hear from creative experts how to create DTC ads that breakthrough the clutter.


https://xpectives.health/wp-content/uploads/2021/01/Bob_Ehrlich-web-black-and-white-1-160x160.jpg

Bio

Bob Ehrlich
Chairman,
DTC Perspectives
https://xpectives.health/wp-content/uploads/2022/01/BW-Frank-Chipman_reformatted-600x600-1-e1661800526506.jpg
Frank Chipman
Vice President,
Advanced Insights & Marketing
https://xpectives.health/wp-content/uploads/2023/01/Bindu-Gopalan-Color-150.jpg
Bindhu Gopalan
Chief Client Officer,
Greater Than One
https://xpectives.health/wp-content/uploads/2023/01/STEPHANIE-BERMAN150.jpg
Stephanie Berman
Chief Creative Officer,
Hill Holliday Health
Wed, Feb 15, 2023 / Talking DTC: The Future of DTC Television Advertising

Television advertising still is the majority of DTC spending. Yet, since the FDA allowed the use of television in 1997, the number of options for advertisers has exploded with opportunities with streaming, video, addressable cable, on demand, as well as traditional broadcast. Success using television requires a much greater understanding of the available options and the future will be even more complex. Hear our experts discuss how to succeed in this ever changing television environment.


https://xpectives.health/wp-content/uploads/2021/01/Bob_Ehrlich-web-black-and-white-1-160x160.jpg

Bio

Bob Ehrlich
Chairman,
DTC Perspectives
https://xpectives.health/wp-content/uploads/2023/02/Scott-Grenz-headshot-160x160.png

Bio

Scott Grenz
Founder and President,
Genco Pura Media
https://xpectives.health/wp-content/uploads/2021/03/Chris-Paquette-BW-160x160.png

Bio

Chris Paquette
Founder and CEO,
DeepIntent
https://xpectives.health/wp-content/uploads/2023/02/Allison-Sanjuanelo-headshot-IMG_1883-1-160x160.jpg
Allison Sanjuanelo
Senior Sales Manager – Pharma,
Samsung Ads
https://xpectives.health/wp-content/uploads/2023/02/Toby-Katcher_sm-160x160.png
Toby Katcher
VP, Video Investment,
CMI Media Group
Wed, March 8, 2023 / Talking DTC: The Future of DTC Television Advertising

Television advertising still is the majority of DTC spending. Yet, since the FDA allowed the use of television in 1997, the number of options for advertisers has exploded with opportunities with streaming, video, addressable cable, on demand, as well as traditional broadcast. Success using television requires a much greater understanding of the available options and the future will be even more complex. Hear our experts discuss how to succeed in this ever changing television environment.


https://xpectives.health/wp-content/uploads/2020/12/scottheadshor-160x160.png

Bio

Scott Ehrlich
CEO,
DTC Perspectives
https://xpectives.health/wp-content/uploads/2023/02/LloydHeadshot-160x160.jpg

Bio

Eric Lloyd
Head of Industry, Health,
Roku
https://xpectives.health/wp-content/uploads/2022/02/Fariba-Zamaniyan-headshot-UPDATED-2021BW-160x160.jpg

Bio

Fariba Zamaniyan
Vice President, Data and Advertising Sales with TiVo,
Xperi Corporation
https://xpectives.health/wp-content/uploads/2023/02/Adam_Quinn-portrait-160x160.jpg
Adam Quinn
VP, Sales and Strategic Accounts,
Simulmedia
https://xpectives.health/wp-content/uploads/2023/02/Mallory-Halva-Headshot-160x160.jpg
Mallory Halva
Sr. Director, Client Partnerships,
DIRECTV Advertising
Wed, July 26, 2023 / Talking Health: Trends and Challenges in Women’s Health and Pregnancy Care

Women’s health and pregnancy care are experiencing a number of significant challenges: from reduced inpatient capacity and maternity deserts to provider shortages and changing patient needs, organizations are struggling to maintain their clinical service offerings, never mind grow and develop new offerings. Join ECG to talk through the current challenges in greater detail and present several considerations for adapting and thriving in the new environment.


https://xpectives.health/wp-content/uploads/2020/12/scottheadshor-160x160.png

Bio

Scott Ehrlich
CEO,
DTC Perspectives
https://xpectives.health/wp-content/uploads/2022/02/Tessa-Kerby-160x160.jpg

Bio

Tessa Kerby
Associate Principal,
ECG Management Consultants
https://xpectives.health/wp-content/uploads/2023/02/Katie-Komaridis-160x160.jpg

Bio

Katie Komaridis
Manager,
ECG Management Consultants

https://xpectives.health/wp-content/uploads/2023/02/ECGM-160x160.jpg

About ECG Management Consultants

Sponsored By
ECG Management Consultants
Wed, Aug 2, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Aug 9, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Aug 16, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Aug 23, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Aug 30, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Sep 6, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Sep 13, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Sep. 20, 2023 / Talking DTC

https://xpectives.health/wp-content/uploads/2021/01/Bob_Ehrlich-web-black-and-white-1-160x160.jpg

Bob Ehrlich

Bob Ehrlich
Chairman,
DTC Perspectives
Wed, Sep 27, 2023 / Talking Health

Wed, Oct 4, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Oct 11, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Oct 18, 2023 / Talking DTC

https://xpectives.health/wp-content/uploads/2021/01/Bob_Ehrlich-web-black-and-white-1-160x160.jpg

Bob Ehrlich

Bob Ehrlich
Chairman,
DTC Perspectives
Wed, Oct 25, 2023 / Talking Health

Wed, Nov 1, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Nov 8, 2023 / Talking DTC

https://xpectives.health/wp-content/uploads/2021/01/Bob_Ehrlich-web-black-and-white-1-160x160.jpg

Bob Ehrlich

Bob Ehrlich
Chairman,
DTC Perspectives
Wed, Nov 15, 2023 / Talking Health

Wed, Nov 22, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Nov 29, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Dec 6, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Dec 13, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Dec 20, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.


Wed, Dec 27, 2023 / Available for Sponsorship

Contact John Woodbridge for more information on sponsored virtual speaking opportunities.



Interested in Sponsoring?

View our audience and sponsorship information

SPONSOR