TheNexus.Health: Virtual Forum

Hospital Marketing Forum on Marketing a COVID Vaccine at Your Facility

January 27, 2021 | 1:30 pm Eastern

Jan 27

3:05 pm EST
Stella Hart

Support Your COVID-19 Vaccination Efforts with Clear, Effective Communications

Your healthcare organization has a major role to play not only in administering the COVID-19 vaccine, but also in combatting misinformation and reassuring an anxious public.

In December, the Kaiser Family Foundation released a study showing that 27% of Americans remain hesitant or unwilling to take a COVID-19 vaccine. Couple that with the fact that Americans trust their local healthcare organizations more than ever before, and your hospital is poised to be a key player in answering your community’s top vaccine-related concerns.

Join Geonetric’s Stella Hart, Web Content Strategist & Writer, for this timely virtual webinar on how to battle general mistrust around COVID-19 and vaccinations and effectively share accurate information with your community on the web.

Listen in and learn how to:

  • Develop the most effective messaging for your target audiences, including internal
  • Keep empathy at the forefront of your vaccine-related messaging
  • Write compelling web content and FAQs to aid site visitors in vaccine research
  • Identify and combat the top vaccination objections


Stella Hart

Web Content Writer & Strategist, Geonetric