Corina has worked throughout the healthcare spectrum, including 17 of the 20 largest pharma companies, plus hospital systems, payers and wellness brands. She specializes in ensuring clients meet their strategic needs. That includes building the right foundations, executing effectively, measuring meticulously and optimizing thoughtfully. If it’s not right for the end user and it’s not right for the client, it’s not the right experience. Corina has deep expertise in healthcare marketing and communications (including corporate, branded consumer, branded HCP and unbranded work) on Rare Disease, Oncology, Dermatology, Cardiology, Respiratory, Vision, and devices. She has guest lectured at Syracuse University on digital marketing. Before transitioning to marketing, Corina was in TV news both on and off-air, including CBS News in New York. After switching to print journalism, she worked for financial and human interest magazines and newspapers in Austin, TX, Santa Monica, CA, and London, England.